Epsilon is a people-based marketing platform, and as a result of a recent $4.4 Billion acquisition now sits at the heart of Publicis Groupe. Combining Epsilon/Conversant’s data and technology capability to Publicis media and creative firepower to offer a true differentiation in market.
Epsilon is a market leader in both helping retailers build better customer relationships as well as grow their databases. With proven incremental results for pureplay ecom businesses like PLT, Deliveroo as well as omnichannel retailers like Urban Outfitters and Cotton Traders. Central to our solution is a market leading 1st party ID. With over hundreds of millions of persistent and cross device online IDs globally Epsilon enables brands to connect more of their CRM data to their online platforms thus helping them to recognise their customers and prospects with greater accuracy and at greater scale.
For more information about Epsilon please visit: www.emea.epsilon.com